The Project
New Balance is a performance running shoe company based in Boston, MA. For the 2009 NYC Marathon, New Balance wanted to put their foot in the race with a limited edition New Balance shoe that pays homage to the 5 boroughs the race runs through.
The NB 5B shoe is designed to celebrate the communities that make up New York City that come together once a year to honor these brave runners.
Design Director: Craig Duffney
Senior Designer: David Diliberto