Hyatt Andaz
Andaz Hotel Brand System
The Project
The Andaz brand of Hotels are a family of high-design hotels of contemporary architecture that fit the style and personality of the given city in which it resides. Each of the 5 hotels is a designed experience that is both unique and inspired.
Through branding elements, color, photography and tone of voice, we gave birth to a new, authentic brand story shared by all of the hotels in the brand’s portfolio.
Design Director: Craig Duffney
Senior Designer: George Katz